DOUBLE DIAMOND MARKETING + COMMUNICATIONS  |  SINCE 1997

Double Diamond Marketing + Communications is a comprehensive, full-service creative marketing, branding, and digital development firm based in Nashville, Tennessee. Established in 1997 as Double Diamond Design, DD is a proven leader in marketing strategy, planning, execution, analyses and on-going management. Notable areas of expertise include: brand design and development, creative media strategies and placement, print and digital design, public relations, strategic cross-platform marketing campaigns, creative and technical writing, and event planning. We define strategic plans, design campaigns and – most importantly – we develop relationships. 

Qualifications + Capabilities

We are often asked, “In what type of marketing does your firm specialize?” Our response: all types. Our clients operate their organizations. We determine and execute the tasks it takes to promote them, their brands, their products, their events, and their people. At Double Diamond, we have experience as lead agency, secondary agency for “Madison Avenue” firms, and outside counsel and creative development for in-house marketing departments. We work within budget constraints and we meet deadlines. We deliver results. 

Creative, Design + Production

  • Concept Development
  • Copywriting
  • Broadcast Production (TV)
  • Corporate + Promotional Videos
  • Broadcast Production (Radio)
  • Print Production
  • Direct Mail and Production (List Purchasing)
  • Collateral Materials Design + Production
  • Sales + Trade Support Tools
  • Sales Promotion
  • Signage, Point-of-Purchase

Research + Insights

  • Advertising / Customer Tracking Studies
  • Attitude / Awareness Tracking Studies
  • Growth Opportunities
  • Market Analysis
  • Competitive Analysis
  • Creative Testing
  • Business Plan / Roadmap

Media Planning + Placement

  • Digital + Social (Facebook, Instagram, Google Adwords, etc.)
  • Radio, Television & Print
  • Outdoor / Billboards
  • Events
  • Interactive Marketing

Digital + Multimedia

  • Website Design + Development
  • Website Applications
  • Website Updates
  • Application Development
  • Microsites / Landing Pages
  • Content Management Systems (CMS)
  • Strategic Consulting
  • Search Engine Optimization / Strategy
  • Social Strategy & Analysis
  • Content Creation
  • Community Management
  • Social Advertising (Paid)
  • Social Brand Campaigns
  • Influencer Programs
  • Social Platform Analytics
  • Blog Development
  • Online Reputation Management
  • Website Analytics & Reporting
  • Digital Advertising
  • Google Analytics / Analysis
  • Mobile Marketing
  • E-commerce Development and Management

Tradeshow Exhibits + Collateral

  • Concept, Design + Production
  • Coordinate Logistics
  • Develop Sales Collateral
  • Promotional Items
  • Content Development

Asset Library Development + Management

  • Needs Assessment
  • Photography
  • Videography
  • Audio
  • Identity Collateral
  • YouTube Channel Clips
  • Archiving Solutions
  • Brand Style Guides

Account Management

  • Strategic Planning
  • Brand Positioning
  • Marketing Plan Development
  • Project Management
  • Research
  • Partnerships + Collaborations

Print + Packaging Design

  • Brochures / Leave-behind Collateral
  • Specialty Pieces
  • Labels + Packaging
  • Advertisements
  • Publication Inserts
  • Catalogs
  • Annual Reports

Relationship Marketing

  • Database Design + Management
  • User Group Program Development
  • Community + Subscription Building
  • Database Marketing
  • Partner Programs
  • One-to-One Marketing
  • Direct E-marketing
  • Direct Mail
  • Direct Marketing
  • Direct Response

Public Relations + Promotions

  • Trade and Consumer Media Relations
  • Press Kits
  • Media Training
  • Event Planning + Promotions
  • Crisis Management
  • Strategic Partnering
  • Media Relations
  • Viral Marketing
  • Social Media / Social Networking / Blogging
  • Influencer + Collaborative PR
  • Satellite Press Tours

Brand Development

  • Trademarks
  • Patents
  • Domain Registration
  • Research & Recommendations
  • Logos + Identity
  • Naming, Tag Lines, Keywords
  • Brand Essence & Positioning
  • Business Collateral
  • Signage – Interior + Exterior

Event Planning + Execution

  • Coordinate Logistics and Accommodations
  • Procurement of Contractors
  • Themes + Décor
  • Location + Site Scouting
  • Invitations + Management of Attendees
  • Site Supervision
  • Event Evaluations + Surveys
  • Celebrity Appearances, Speakers + Entertainment
  • Coordinate Activities of Event Personnel
  • Solicit + Secure Sponsorships
  • Leverage Co-op + Partnering Opportunities
  • Photography + Videography
  • Speech Writing + Agendas
  • Presentation Development
  • Budget Management
  • Staff Management

Packaging

  • Container Consultation
  • Creative Concepting & Design
  • Labels & Decoration
  • Mock-ups
  • Regulatories & Requirements
  • Production Planning & Oversight
  • Vendor Consultation
  • Press Checks